To grow your website business, avoid offering everything under the sun…

Linda EspinosaClient Acquisition

Let me explain…

I know it’s challenging to say no to all the not-ideal projects that land on your lap…

Especially if you are not sure where the next web client will come from…

This is one of the biggest bottlenecks that, for the longest held me back from breaking past 10k+ months…

Here is what I did instead:

  1. Focus on a clear, specific offer that solves a problem worth solving for your ideal customer.
  2. Charge based on the value you deliver, not how many hours you spend.
  3. Focus on people who have purchasing power (People who are already winning who want to win more)

This approach makes it easier for customers to understand what you do and positions you as an expert in your niche…

The second I stopped trying to be everything to everyone and started focusing on delivering real value to my target ideal customers, my web business grew. 

The truth is to get to 10k+ months, you only need 1 core offer, value-based pricing, and focus only on connecting with people with purchasing power and who you can genuinely help.

Create a great day!

– Alex